Are all Travellers the Same?

  According to the World Tourism Organization (UNWTO), tourism is the world’s 5th fastest growing industry, with one billion international travellers and $1.53 trillion in global revenues. Insights West was interested in learning more about Canadians’ travel behaviour and preferences. In particular, Insights West was curious about how the declining Canadian dollar is impacting Canadians’… Read more »

A Large Majority of Metro Vancouver residents (61%) continue to Cross-border Shop, but Declining Loonie Having an Impact

One third of residents say the drop in the Canadian dollar will make them less likely travel to the U.S. by car. Vancouver, BC – Metro Vancouver and Fraser Valley residents are less keen on taking a trip to the United States by car than they were a year ago, but the proportion of residents… Read more »

Alberta’s Leisure Travellers Vote Banff National Park As Best Place

Seven-in-ten Alberta leisure travellers (70%) plan to travel within Alberta in the next 12 months. Calgary, AB – When asked about the “Best Places” in their province, Alberta leisure travellers have a decisive first choice, a new Insights West poll has found. As summer has just begun, Insights West conducted an online survey of a… Read more »

Weak Loonie, Economy Are Affecting Travel Plans Among Canadian Travellers

Only 18% of Canadian leisure travellers say their trips will not be impacted at all by the state of the national currency. Calgary, AB – Four-in-five Canadian travellers feel the weakness of the national currency is a reason to rethink their travel plans for the next 12 months, a new Canada-wide Insights West poll has… Read more »

New survey shows British Columbians back travelling after weak dollar and high living costs kept them grounded for a few years

Burnaby, BC – A new BCAA survey shows that, after staying home for a few years, British Columbians are venturing outside of the province and travelling again with longer trips being the trend for the year. According to the BCAA survey on travel trends conducted by Insights West, British Columbians who typically travel outside of… Read more »

Banff, Vancouver and Victoria Are “Most Appealing” for Canadian Travellers

Calgary joins Toronto, Ottawa and Montreal as places Canadians will actually visit in the next six months. Vancouver, BC – As the country marks its 150th birthday, Canadians look at three destinations in the West as the most attractive places to visit, but three cities in the East and one in Alberta can expect to… Read more »