Brands Find it Hard to Get in on the Social Media Conversation

Canadians spend most of their social media time (82%) being social—connecting with friends and acquaintances—and only 18% of it engaging with companies and brands. Vancouver, BC – Insights West released today its 2016 Canadian Social Media Monitor, which tracks key trends in Canada’s social media landscape. Facebook is Still the Preferred Social Media Platform for… Read more »

Chinese in Metro Vancouver Heavier Digital Media Users

Most Chinese residents in Metro Vancouver heavily use digital media; both English and Chinese-language media are often used by this growing target market. Vancouver, BC – A brief look at media habits reveals that Metro Vancouverites who either speak or understand Chinese are using both English and Chinese language media. While many of the sources… Read more »

Brands Find it Hard to Get in on the Social Media Conversation

Canadians spend most of their social media time (82%) being social—connecting with friends and acquaintances—and only 18% of it engaging with companies and brands. Vancouver, BC – Insights West released today its 2016 Canadian Social Media Monitor, which tracks key trends in Canada’s social media landscape. Facebook is Still the Preferred Social Media Platform for… Read more »