Update: Your Insights on the Upcoming BC Election

The New Democrats’ lead is cut in half, from 12 points to 6, as the Liberals make gains following leadership debate. The NDP (33%) continues to lead the BC Liberals (27%) and undecided (15%) voters have dropped, while the Greens (11%) and Conservatives (9%) hold stable. The remaining undecided voters continue to lean towards Liberals… Read more »

Just Half of B.C. Drivers Plan to Use Winter Tires This Season

BCAA Annual Winter Driving Survey reveals one-in-three B.C. drivers admit to “freaking out” when they have to drive in snow Burnaby, B.C. – A new survey for the British Columbia Automobile Association (BCAA) reveals that British Columbians are not fully prepared for winter driving conditions, with only half planning to install winter tires and one-in-four… Read more »

Your Insights on the NHL Playoffs

68% of BC adults are very/somewhat excited about the Vancouver Canucks being in the NHL playoffs, however 47% are still holding some resentment towards the NHL over the early season lockout.  Vancouver, BC – With the 2013 NHL regular season having come to a close, a recent Insights West survey of 389 BC adults shows… Read more »

Your Insights on the BC Leaders’ Debate

An overnight News1130/Insights West poll of 385 British Columbian residents shows that 68% watched at least some of the televised leader’s debate, and results suggest a tie, with 31% feeling Adrian Dix won, and a nearly equal number feeling Christy Clark won (28%). Vancouver, BC – A jointly conducted News1130/Insights West Poll overnight poll of… Read more »

British Columbians Endorse Truth and Reconciliation Commission’s Mandate

Residents are in favour of more education, official apologies and conferences, but are divided on the question of monetary compensation for victims. Vancouver, BC – People in British Columbia are decidedly supportive of policies that would foster a deeper understanding of the effects of the residential school system, a new Insights West poll has found…. Read more »

Your Insights: Albertans Anticipate Target’s Entry Into Canada

Albertans anxiously await the opening of Target, with most (87%) planning to shop there when the US retailer arrives in Alberta. It looks like Walmart will take the biggest hit when that happens – 34% of Albertans tell us they will shop at Walmart less often. Calgary, AB – A recent Insights West online poll… Read more »

Your Insights on Belief in Ghosts and Other Supernatural Entities

According to our BC Halloween poll, a surprisingly large number of BC adults believe in the supernatural, from the afterlife (60%) and angels (54%), to ghosts (48%), demonic spirits (36%), Satan (37%), and spirits of deceased individuals (41%). Most residents (73%) celebrate Halloween, with the most popular activities being handing out candy to kids (80%)… Read more »

Your Insights on Target’s Entry Into Canada

British Columbians are excited about Target’s imminent arrival and most plan to shop there (82%) when the store lands in BC. But look out Walmart: 28% of British Columbians tell us they will shop less with you when that happens. Vancouver, BC – A recent Insights West online poll surveyed 867 BC adults regarding their… Read more »

Your Insights on Smartphones: Many British Columbians Are Addicted

 Nearly two-thirds (64%) of British Columbian adults now own a smartphone and are using their device an average of nearly two hours every day on a wide variety of activities. 18% of owners consider themselves addicted to their device. Vancouver, BC – Together with iamota (a mobile agency), Insights West recently completed its Smartphone… Read more »

Your Insights on Separated Bike Lanes in Vancouver

Three-in-five Metro Vancouver residents support the bike lane initiative, and seven-in-ten would endorse the implementation of a bicycle sharing system, similar to the ones currently in place in London, Paris and Montreal. Vancouver, BC – Almost three years have passed since the City of Vancouver introduced separated bike lanes in certain areas of the municipality,… Read more »