Research communities are powerful research tools that work well for organizations with deep pockets, dedicated internal resources and the need for a lot of research with the same target audience. But they’re not right for every organization or research need.

By leveraging Insights West’s passion and experience in panel research, you can still have your own custom panel but with less investment and deliver more value and insights. Custom Panel Insights lets you get to focus on what you do best and leave the research and panel management to us.

If you feel like you’re not getting enough out of your current community panel or want the benefits of one without all the headaches, Custom Panel Insights is the right fit for you.



  • You set the research objectives and approve the questionnaires.
  • We recruit, grow and engage your panel, or it can be done collaboratively.
  • We manage your panel (with the option for you to house the database or Insights West).
  • We take care of all the research tasks.
  • Our sophisticated research platform houses the panel and is used for your online studies, complete with your brand look and feel.
  • You focus on actioning the insights.



  • Panel recruitment and ongoing management.
  • Expert research and question design.
  • Programming, hosting and deployment of online surveys.
  • Access to real-time results as they happen through an online dashboard.
  • Detailed Excel-based tabulations cross-tabulated by key variables.
  • Reporting optional at reasonable pricing.


For more information or a quote, contact:

Allan Dawe
T: 604.787.0143