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Premier Brad Wall increased his standing on the approval, issues and “best Premier” questions.

Vancouver, BC – The final week of the campaign has solidified Brad Wall’s position as the best option to lead the Government of Saskatchewan, a new Insights West poll has found.

In the online survey of a representative provincial sample, 61% of decided voters (+5 since an Insights West poll conducted in late March) would cast a ballot for the Saskatchewan Party candidate in their constituency. The opposition New Democratic Party (NDP) has dropped five points to 29%, followed by the Liberal Party with 4% (-2) and the Green Party also with 4% (+1).


Across the province, 84% of decided voters say they will not change their mind before tomorrow’s election.


Three-in-five Saskatchewanians (60%, +7) think incumbent Brad Wall would make the best Premier of the province, while only 19% (-1) choose Cam Broten of the NDP.

Wall has increased his lead on issues in the final week of the campaign, with a majority of residents saying he is the best politician to handle energy and pipelines (62%, +4), the economy and jobs (61%, +6), crime and public safety (60%, +11) and government accountability (51%, +6). The incumbent premier is also ahead of his rivals on health care (50%, +8), education (50%, +8), housing, poverty and homelessness (49%, +9) and the environment (45%, +2).

Wall holds a momentum score of -1 (25% of Saskatchewanians say their opinion of the incumbent premier has worsened since the start of the campaign, and 24% say it has improved). The score continues to be lower for Broten (-20).

The approval rating for Wall has increased to 69% (+5), while Broten remains unchanged at 39%. As was the case last month, most Saskatchewanians are unsure about Liberal leader Darrin Lamoureux, Green Party leader Victor Lau and Progressive Conservative Party leader Richard Swenson.

“The Saskatchewan Party heads to the election with extraordinary numbers,” says Mario Canseco, Vice President, Public Affairs, at Insights West. “The party holds a 2-to-1 edge on the New Democrats among decided voters, and a 3-to-1 margin on its leader being regarded as the best option for the province’s top political job.”

The economy and jobs (41%, -3) remains the most important issue for residents, followed by health care (20%, -2) and the environment (7%, +3).

About Insights West:

Insights West is a progressive, Western-based, full-service marketing research company. It exists to serve the market with insights-driven research solutions and interpretive analysis through leading-edge tools, normative databases, and senior-level expertise across a broad range of public and private sector organizations. Insights West is based in Vancouver and Calgary.

About this Release:

Results are based on an online study conducted from March 31 to April 2, 2016, among 509 Saskatchewan adults, including 441 decided voters in the 2016 provincial election. The data has been statistically weighted according to Canadian census figures for age, gender and region in Saskatchewan. The margin of error—which measures sample variability—is +/- 4.3 percentage points for the entire sample and +/- 4.6 percentage points for the sample of decided voters, nineteen times out of twenty. Click to view the detailed data tabulations.

For further information, please contact:

Mario Canseco
Vice President, Public Affairs, Insights West


Photograph: daryl_mitchell