Join Insights West's Feedback Community to participate in meaningful research like this!Join


Two thirds are glad that taxing and regulating marijuana has provided another source of revenue for the government.

Vancouver, BC – After more than two years with legal marijuana in their state, most Washingtonians are content with the situation, a new state-wide Insights West poll has found.

In the online survey of a representative sample of Washington residents, 66% say they are satisfied with regulating the sale of small amounts of marijuana to people aged 21 and over.


In addition, 65% of Washingtonians are satisfied with making it illegal for motorists to have more than 5 nanograms of THC per milliliter of blood in their system, and 59% are satisfied with licensing marijuana farms and food processors through the Washington State Liquor and Cannabis Board.

In November 2012, 56% of voters in Washington endorsed Initiative 502, which taxed and regulated the sale of small amounts of marijuana and marijuana-related products for recreational use. Sales of recreational marijuana in Washington began in July 2014.

When asked about the effect of the new regulations, 58% of Washingtonians say they have seen more people consuming marijuana now than before legalization, and 53% think the state has the proper safeguards in place to prevent children and teens from using marijuana.

Two thirds of Washingtonians (68%) are glad that taxing and regulating marijuana has provided another source of revenue for the government, including 87% of those who voted “Yes” on Initiative 502 and 40% of those who voted “No”. However, only 45% have confidence in the state government to use the revenues generated by marijuana sales in a proper manner.

“The split on the question related to government confidence has more to do with ideological lines than opposition to marijuana sales,” says Mario Canseco, Vice President, Public Affairs, at Insights West. “While 60% of Democrats trust the government to do the right thing, only 22% of Republicans concur.”

More than half of residents (54%) acknowledge trying marijuana before it became legal in the state, while only one-in-twenty (5%) used it for the first time after it became legal. More than a third of Washingtonians (37%) have never tried marijuana, including 44% of those aged 18-to-34 and 43% of women.

About Insights West:

Insights West is a progressive, Western-based, full-service marketing research company. It exists to serve the market with insights-driven research solutions and interpretive analysis through leading-edge tools, normative databases, and senior-level expertise across a broad range of public and private sector organizations. Insights West is based in Vancouver and Calgary.

About this Release:

Results are based on an online study conducted from September 12 to September 14, 2016, among representative samples of 535 adults in Washington State. The data has been statistically weighted according to U.S. census figures for age, gender and region. The margin of error—which measures sample variability—is +/- 4.2 percentage points. Click here to view the detailed data tabulations.

For further information, please contact:

Mario Canseco
Vice President, Public Affairs, Insights West


Photograph: erocsid