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Calgarians are more concerned about transportation, while economic development is the main worry for Edmontonians.

Calgary, AB – As voters in Alberta prepare to cast their ballots in municipal elections, the mayors of Calgary and Edmonton hold extraordinary approval ratings, a new Insights West poll has found.

The online survey of representative samples also shows that residents of the two cities have distinctive worries in mind.

Transportation is identified as the most important issue for residents of Calgary (44%), followed by housing (23%) and economic development (12%).

In Edmonton, one third of residents (33%) select economic development as their main concern, followed by transportation (25%) and crime (11%).

More than four-in-five residents of Calgary compliment the municipal government on tasks such as providing good sanitation services (86%), promoting tourism (85%) and ensuring public safety (82%). At least two thirds of Calgarians also think their city does a good job fostering artistic and cultural activities (71%), enhancing the overall quality of life of residents (70%) and protecting the environment (67%).

The ratings for Edmonton on most of the responsibilities tested are also positive, with at least three-in-five residents saying their municipal government does a good job handling sanitation (79%), arts and culture (73%), public safety (70%), quality of life (62%) and the environment (61%).

The approval rating for Calgary Mayor Naheed Nenshi stands at 84 per cent, with more than two-in-five residents (44%) strongly approving of his performance. In his last days in office, Edmonton Mayor Stephen Mandel posts an approval rating of 69 per cent.

Three-in-four residents (76% in Calgary, and 75% in Edmonton) say they are “very satisfied” or “somewhat satisfied” with how city council runs their respective cities.

“The level of satisfaction with the municipal governments in Calgary and Edmonton is impressive,” said Mario Canseco, Vice President, Public Affairs at Insights West. “Most residents believe council has governed well, and the two mayors are connecting positively with a large component of the population.”

Before the final weekend of the municipal campaign, the two frontrunners in the respective mayoral races are incumbent Nenshi in Calgary, and Don Iveson in Edmonton.

Nenshi garners the support of 63 per cent of likely voters, well ahead of main challenger Jon Lord (18%).

In Edmonton, Iveson (40%) holds the upper hand over Karen Leibovici (18%) and Kerry Diotte (13%), but a quarter of likely voters (25%) are undecided.


About Insights West:

Insights West is a progressive, Western-based, full-service marketing research company. It exists to serve the market with insights-driven research solutions and interpretive analysis through leading-edge tools, normative databases, and senior-level expertise across a broad range of public and private sector organizations. Insights West is based in Vancouver and Calgary and has ten full-time and five part-time employees.


About this Release:

Results are based on an online study conducted from October 17 to October 18, 2013, among 420 residents of Calgary and 399 residents of Edmonton who are aged 18+ and are Your Insights panel members. is Insights West’s in-house access panel offering on-demand samples for both clients and research suppliers looking for Western Canadian populations. The data has been statistically weighted according to Canadian census figures for age and gender. While statistical margins of error are arguably not applicable to online panels/online studies of this nature, we have assumed that the same margins of error apply as if it were a true unweighted random probability sample with a margin of error of +/- 4.9 percentage points, nineteen times out of twenty. Follow these links to view the detailed data tabulations for Calgary and Edmonton.


For further information, please contact:

Mario Canseco
Vice President, Public Affairs, Insights West


Photograph: Brangwyn Jones