Brands Find it Hard to Get in on the Social Media Conversation

Canadians spend most of their social media time (82%) being social—connecting with friends and acquaintances—and only 18% of it engaging with companies and brands. Vancouver, BC – Insights West released today its 2016 Canadian Social Media Monitor, which tracks key trends in Canada’s social media landscape. Facebook is Still the Preferred Social Media Platform for… Read more »

Fitness Activities are Crucial for British Columbians, and the Impact of The Sun Run is Significant

As Vancouver prepares for The Vancouver Sun Run, two-in-five city residents say running or jogging is part of their exercise routine Insights West poll finds. Vancouver, BC – As more than 40,000 runners in the Lower Mainland get ready to take part in The Vancouver Sun Run, a new Insights West poll shows that British… Read more »

Holiday shopping transformed by the number of online shoppers as nearly half will do most of their shopping online

A third of shoppers are doing more online shopping this year than last, but most are waiting till the last minute as only 11% of shoppers say they are 100% finished. Vancouver, BC – ‘Twas the weeks before Christmas, and all through the province, the mouse was astirring, asurfing, and asearching for the perfect holiday… Read more »

Your Insights on Alzheimer’s Disease in BC

Alzheimer’s disease affects a large number of British Columbian adults: 39% know someone with the disease, and the majority (61%) are concerned about getting Alzheimer’s in the future. There is optimism though, as 52% expect there will be a cure in the next ten years. Vancouver, BC — An online survey conducted by Insights West… Read more »

BC Residents Are Divided on Privatizing BC’s Liquor Distribution Branch

Vancouver, BC — According to a recent Insights West online public opinion poll of 749 BC adults, three quarters (75%) are aware that their provincial government has been considering privatizing the Liquor Distribution Branch but only 37% support privatization and roughly equal numbers (39%) oppose it.  Opposition to the idea is slightly more entrenched than… Read more »

Eagle Ridge Hospital Scores Highly Among Tri-Cities Residents

Large majorities of residents consider Eagle Ridge their “community hospital” and support plans for expansion. Vancouver, BC – Residents of British Columbia’s Tri-Cities show a high level of identification with their community hospital, and large support for its expansion plans a new Insights West survey has found. The online survey of a representative sample of… Read more »

Cyber-Bullying Seen as a Significant Concern among BC Residents

23% of Parents With Teens Say Their Teen Has Been Cyber-Bullied (As Have 8% of Adults) Vancouver, BC — According to a recent Insights West-6S Marketing study on social media behaviors and attitudes of 504 online BC adults, 48% are ”very concerned” about cyber-bullying in society overall, and a further 41% are “somewhat concerned.”  Of… Read more »

Four-in-Five British Columbians Feeling Charitable This Season

More than half of those who will donate to charity will do so because it’s Christmas. Vancouver, BC – Many British Columbians will make a significant contribution to charitable causes in the weeks leading up to the end of 2013, a new Insights West survey has found. In the online survey of a representative sample,… Read more »