Passionate, truth-seeking researchers who question everything
We understand shifting markets, consumer and societal trends. Our purposeful curiosity balanced with expertise and innovative approaches leads to deeper insights and actionable findings.
Latest News & Polls
Get the latest publicly released research findings, insights, and polling data.
Insights Reports
Uncover in-depth insights and data on trends and topics that matter.
Tools
Innovative research tools and approaches to help you uncover insightful truths for your organization.
Brand Reputation Insights
Understand how your brand reputation stacks up to competitors, comparators and aspired-to brands from a database of norms based on 500+ brands.
Campaign Insights
Understand perceptions and impact of strategies or campaigns (video, digital, print, radio or a concept) and get quantitative feedback against normative benchmarks.
Omnibus Insights
The ideal vehicle to gauge the opinions of 800 British Columbians or 1,000 Canadians quickly, easily and accurately at a fraction of the cost of a stand-alone, custom project.
Custom Panel Insights
Optimize your resources by leveraging Insights West’s passion and research experience in conducting studies with customers, members or stakeholders in your own custom panel.