A low-cost, subscription-based research tool that measures how a company’s brand stacks up against its competition and 400+ other Canadian brands.
Latest News & Press
February 21, 2017
Getting rid of the nickel is not a popular idea among Baby Boomers and Generation X, but Millennials are divided.
Vancouver, BC – Most Canadians are happy with the disappearance... More
February 15, 2017
The level of rejection to hunting animals for sport is higher among Aboriginal Canadians.
Vancouver, BC – Most Canadians believe it is time to end the practice of hunting animals... More
February 3, 2017
Only a third of residents have not dealt with salespeople at their doorstep in the past four years.
Calgary, AB – Residents of Alberta are decidedly on side with the... More
We always strive to better meet the needs of our clients; one of the ways we do that is through innovative tools with a fresh approach. Some of our newer research tools:
- Brand Reputation Insights
- Creative Test Insights
- Employee Satisfaction Insights
- Video Insights
- Alumni Engagement Insights
- Charitable Giving Insights
- Multicultural Panel
- Municipal Citizen Insights
- Omnibus Insights
- Panel Management
Provides organizations the ability to test creative (whether it be digital, print, TV or a concept) and get quantitative feedback against normative benchmarks in a fast, flexible, affordable way.
Straightforward approach to accurately measuring employee satisfaction (relative to normative benchmarks) and understanding what is helping or hurting an organization’s ability to keep staff.
Video taken by panel members can add a deeper understanding and context to other research, bringing results to life.
Allows post-secondary institutions to measure alumni engagement scores against normative benchmarks and learn where to strategically focus their efforts for the most impact.
A syndicated study that assesses key behaviours and attitudes among the general BC public such as awareness of charities, past donation behaviour, propensity to donate to charities in the future, and attitudes toward charitable giving.
Provides faster & more affordable insights into the opinions & perspectives of the Chinese & South Asian populations in Metro Vancouver.
A unique research approach that allows cities to gauge performance and perceptions, and compare their results with residents in other jurisdictions.
The perfect vehicle to gauge the opinions of 800 British Columbians quickly, easily and accurately at a fraction of the cost of a stand-alone project.
Leverage Insights West’s passion and experience in panel management and focus on what you do best for less investment than panel management software.
Recent Blog Posts
February 9, 2017
We are excited to announce that we have recently constructed and opened a brand new focus group room that truly is one of a kind in British Columbia. Several... More